Privacy Policy

We may collect the following types of information:

• Personal Information: Name, email address, phone number, shipping and billing address, and payment information when you place an order.
• Account Information: Username, password, and profile preferences if you create an account.
• Usage Data: Information about how you interact with our website, including pages visited, time spent, and referring URLs.
• Device Information: IP address, browser type, operating system, and device identifiers.

We use your information to:

• Process and fulfill your orders, including sending order confirmations and shipping updates
• Communicate with you about your account, orders, and inquiries
• Send you marketing communications (with your consent) about new collections, exclusive offers, and events
• Improve our website, products, and customer experience
• Detect and prevent fraudulent transactions and ensure the security of our platform

We do not store full credit card details on our servers. All payment transactions are processed through secure, PCI-compliant payment gateways. Your payment information is encrypted and handled in accordance with industry standards.

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and serve personalized content. You can control cookie preferences through your browser settings. Essential cookies are required for the website to function properly.

We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers who assist us in operating our website, processing payments, delivering orders, and conducting business operations, provided they agree to keep your information confidential.

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes SSL encryption, secure servers, and regular security audits.

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your data, subject to legal obligations
• Object to or restrict processing of your data
• Withdraw consent for marketing communications at any time
• Request data portability

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us at privacy@ayesha-fashion.com or write to us at:

AYESHA
42 Gulberg Main Boulevard
Lahore, Pakistan 54000

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.